Bobby Golen

Bobby Golen

As an Analyst at FutureCast, Bobby uses his training in statistical methodology to break down consumer data and uncover otherwise undiscovered insights, helping client partners navigate through a maze of uncertainty. Bobby brings a pragmatic voice to client projects, supporting his research with an uncanny degree of calculated validity. Growing up an avid Chicago sports fan (White Sox, not Cubs), Bobby’s passion for statistics originated with his ritual reading of box scores in the Chicago Tribune sports section. Where he once looked at player field-goal percentages to explain the outcome of the Bulls game, he now uses metrics to provide nuanced, actionable and predictive results for clients in categories such as CPG, retail, restaurant, sports/entertainment, real-estate, professional services, among others.