Jeff Fromm

Although not a Millennial as defined by his age, Jeff Fromm is the Millennial Marketing Guy. Jeff is President of FutureCast, a marketing consultancy that specializes in Millennial trends, and is a contributing writer at Forbes.com. Jeff is also a frequent speaker on marketing, consumer trends and brand innovation. Jeff has spent significant time researching the Millennial audience and is the co-author of “Marketing to Millennials” (2013) and “Millennials with Kids” (2015). Jeff has more than 25 years of marketing consulting experience with dozens of brands ranging from Build-a-Bear to Whole Foods Market. He is a member of the Board of Directors at Three Dog Bakery, Service Management Group, Change Labs and Tickets For Less. Jeff is a graduate of The Wharton School of the University of Pennsylvania and remains actively involved in the alumni network as a regular content contributor. Feel free to reach Jeff at 816-682-5401 for any Millennial-related questions!

Social Media Marketing is Dead

Posted by: Jeff Fromm | June 9th, 2014

In a Millennial-inspired Participation Economy, social media marketing is dead. Now, I didn’t say social media is dead– just the idea that social media marketing and its effectiveness live in tomorrow-land. Marketers are often pegged with questions related to the...

New Millennial Research to Debut at Share.Like.Buy

Posted by: Jeff Fromm | May 16th, 2014

Join us at Share.Like.Buy on June 16th and 17th in New York City. This year’s conference marks the 4th annual, world’s largest conference on Marketing to Millennials™. At the conference research insights will be revealed on millennials as parents, global...