Category: Blog

Social Media for a New Generation

Posted by: Leah Swartz | February 1st, 2017

Remember when we thought Millennials were social media obsessed? Generation Z, or as we’re dubbing it, The Pivotal Generation, is on an entirely different level. The mixture of hyper-connectivity and selectivity when it comes to social media usage by Pivotals...

Generation Z: We Work Hard For The Money

Posted by: Skyler Huff | January 17th, 2017

It’s time to say goodbye to the habits of the Millennial “Trophy Generation.” With the entrance of the Pivotal Generation, we are witnessing a major pivot back (see what we did there) to the practical and aspirational goals of working...