Posted by: Jeff Fromm | April 22nd, 2013
Category: Social Media
Posted by: Carolyn Cohen | April 15th, 2013
Posted by: Jeff Fromm | April 10th, 2013
In the Millennial research Barkley did alongside Boston Consulting Group and SMG, we found that Millennials are 2.5 times more likely to be early adopters of new technology — and that includes new apps. On top of that, 53 percent of Millennials said they explore brands in social networks.
Posted by: Carolyn Cohen | April 8th, 2013
Roughly 93% of Millennials used a mobile phone in 2012 and among that about 63% used smart phones. Millennials also have the highest penetration of Internet usage, with 93% of Millennials using the Internet, 89% of Gen X and 77% of Baby Boomers.
Posted by: Jeff Fromm | April 3rd, 2013
Laura Osier always knew she wanted to be an entrepreneur, she just couldn’t have predicted she would be one at 28 years old. Osier is the founder of Vicelight, a crowdsourcing app that allows users to ask a question, upload photos and get almost instant feedback from other users. The app, which is available for iPhone, taps into how Millennials desire peer affirmation.