McDonalds reaches out to Millennials: Unveils McWrap

Posted by: Jeff Fromm | August 23rd, 2013

McDonalds’ yellow golden arches, which once stood for inexpensive, quality food, is now lacking the same symbolic meaning with Millennials.  Adage reported that among Millennials, McDonalds does not even rank in the demographic’s top 10 fast food restaurants.  The question...