Brendan Shaughnessy is an Associate Strategist at Barkley. Brendan uses his data-driven background to develop strategic insights to help brands speak authentically to modern consumers and reimagine their best possible future. Client challenges are not unfamiliar to Brendan, yet his ability to navigate uncomfortable situations with agile solutions continues to grow significant client relationships ranging from Whole Foods Market to the National Turkey Federation to Bass Pro. Brendan’s tenacious curiosity proves to be invaluable to the brand strategy and business development teams, bringing a calculated and analytical approach to brand challenges. He has been featured in Forbes, PSFK and American Business Journals and is an active contributor on MillennialMarketing.com.