Category: Gen Y Trends

Facebook #EpicFail

Posted by: Jeff Fromm | June 13th, 2014

From the moment that Mark Zuckerberg turned his Facebook idea into the world’s most popular social network, marketers have continued to make claims that it’s simply the latest social fad. They have told us that like all of the fallen...

Social Media Marketing is Dead

Posted by: Jeff Fromm | June 9th, 2014

In a Millennial-inspired Participation Economy, social media marketing is dead. Now, I didn’t say social media is dead– just the idea that social media marketing and its effectiveness live in tomorrow-land. Marketers are often pegged with questions related to the...